right audience
[/raɪt ˈɔːdiəns/]
noun phrasepl: right audiences
público-alvo correto
1. the most appropriate group of people for whom content, advertising, or a message is intended; the target demographic that will most benefit from or be interested in what is being offered
The marketing campaign was successful because it reached the right audience.
A campanha de marketing foi bem-sucedida porque atingiu o público-alvo correto.
2. the specific group of people whose needs, interests, and characteristics align with the product, service, or message being presented
Before launching the product, we need to identify the right audience to maximize sales.
Antes de lançar o produto, precisamos identificar o público-alvo correto para maximizar as vendas.
This phrase is widely used in both American and Brazilian marketing and business contexts. In Brazil, companies increasingly adopt English marketing terminology, making 'right audience' and 'público-alvo' equally recognized in professional settings. The concept reflects modern marketing strategies that emphasize targeted, data-driven approaches rather than mass marketing.
Related Idioms & Phrases
hit the right note with the right audience
speak to the right audience
appeal to the right audience
know your audience
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