1. A marketing or strategic strategy where two or more products, brands, or entities occupy similar market spaces or target audiences, creating areas of intersection.
The overlapping positioning of the two car models created confusion among consumers about which one to purchase.
O posicionamento sobreposto dos dois modelos de carros criou confusão entre os consumidores sobre qual comprar.
2. In design or layout, the arrangement of elements where one item partially covers or intersects with another.
The overlapping positioning of the windows in the architectural design created an interesting visual effect.
O posicionamento sobreposto das janelas no design arquitetônico criou um efeito visual interessante.