print-based
[/prɪnt beɪst/]
adjective
baseado em impressão; baseado em mídia impressa
1. Relying on or primarily using printed materials as the main medium of communication or distribution
The company relies on print-based advertising to reach its target audience.
A empresa depende de publicidade baseada em mídia impressa para atingir seu público-alvo.
2. Designed or formatted for physical printed output rather than digital display
Print-based design requires different considerations than web design.
O design baseado em impressão requer considerações diferentes do design web.
3. Relating to or involving traditional publishing and printed newspapers, magazines, or books
Many print-based journalists have transitioned to digital media.
Muitos jornalistas da mídia impressa fizeram a transição para mídia digital.
This term emerged prominently during the digital revolution of the 1990s-2000s as a way to distinguish traditional media from digital alternatives. In Brazil and the United States, it's commonly used in academic, journalism, and marketing contexts to reference legacy media versus modern digital platforms. The term carries a somewhat nostalgic or analytical tone, often used when discussing media convergence and the decline of print journalism.
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