mainstream audience
[/ˈmeɪnˌstrim ˈɔːdiəns/]
nounpl: mainstream audiences
público em geral / audiência convencional
1. The large, general audience that prefers conventional, popular, and widely accepted forms of entertainment, art, media, or culture rather than niche or alternative content
The film was designed to appeal to the mainstream audience rather than art house cinema enthusiasts.
O filme foi projetado para agradar ao público em geral em vez dos entusiastas do cinema de arte.
2. The majority of consumers or viewers who follow popular trends and commercial entertainment
The band shifted their style to reach a mainstream audience and achieve commercial success.
A banda mudou seu estilo para alcançar uma audiência convencional e obter sucesso comercial.
In both American and Brazilian cultures, 'mainstream audience' is a key marketing and entertainment industry term. It reflects the tension between commercial viability and artistic integrity. In the USA, breaking into the mainstream audience is often seen as a sign of success, while some artists and creators resist mainstream appeal to maintain artistic credibility. In Brazil, the concept is similarly important in music, television, and cinema industries, where there's a distinction between 'música popular' (popular music for the mainstream) and 'música independente' (independent/alternative music).
NYC Slang
the masses / regular folks / the general public
Related Idioms & Phrases
appeal to the mainstream audience
reach a mainstream audience
target the mainstream audience
break into the mainstream
go mainstream
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →