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customized marketing

[/ˈkʌstəmaɪzd ˈmɑrkɪtɪŋ/]
noun
marketing personalizado
1. Marketing strategies and campaigns tailored to meet the specific needs, preferences, and characteristics of individual customers or customer segments
The company implemented customized marketing to increase customer engagement and loyalty.
A empresa implementou marketing personalizado para aumentar o engajamento e a lealdade dos clientes.
2. The practice of adapting marketing messages, products, and services based on customer data and behavior analysis
Customized marketing allows businesses to target the right audience with the right message at the right time.
O marketing personalizado permite que as empresas atinjam o público certo com a mensagem correta no momento certo.
Synonyms
personalized marketingtargeted marketingsegmented marketingbespoke marketingtailored marketing
Antonyms
mass marketinggeneric marketingone-size-fits-all marketingundifferentiated marketing

Regional Variations

General Brazilian
marketing personalizado
Most common term in Brazilian Portuguese business contexts
Rio de Janeiro
marketing sob medida
Alternative expression emphasizing customization
São Paulo
marketing personalizado
Standard business terminology in corporate sectors
Portugal
marketing personalizado
Used in European Portuguese business and marketing contexts

Related Idioms & Phrases

hitting the target audience
meet customers where they are
one-to-one marketing
customer-centric approach
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