broad objective
[brɔːd əbˈdʒɛktɪv]
nounpl: broad objectives
objetivo amplo
1. A general, wide-ranging goal or aim that encompasses multiple areas or outcomes, without being overly specific or detailed
The company's broad objective is to increase market share across all regions.
O objetivo amplo da empresa é aumentar a participação de mercado em todas as regiões.
2. An overarching purpose or target that serves as a foundation for more specific, narrower goals
The government's broad objective for education reform includes improving literacy rates nationwide.
O objetivo amplo do governo para a reforma educacional inclui melhorar as taxas de alfabetização em todo o país.
3. A comprehensive aim that is not limited to a single metric or outcome
Our broad objective is to enhance customer satisfaction and brand loyalty.
Nosso objetivo amplo é melhorar a satisfação do cliente e a fidelidade à marca.
In business and educational contexts in both Brazil and the USA, 'broad objective' is used as a management and planning term. Brazilian Portuguese speakers often use 'objetivo amplo' in formal strategic planning documents, while American contexts frequently employ this term in project management frameworks and corporate strategy sessions.
Related Idioms & Phrases
to keep one's eye on the broad objective
the broad objective of the game is to win
setting broad objectives before tackling specifics
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