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main target

[/meɪn ˈtɑːrɡɪt/]
nounpl: main targets
alvo principal
1. The primary objective or goal that is the focus of attention, effort, or action
The main target of the campaign is to increase brand awareness.
O alvo principal da campanha é aumentar o reconhecimento da marca.
2. The primary person or entity that is the object of criticism, attack, or investigation
The investigation's main target was the company's CEO.
O alvo principal da investigação era o CEO da empresa.
3. In sports or military context, the primary objective to be achieved or defeated
The main target of the offensive strategy is to score three goals.
O alvo principal da estratégia ofensiva é marcar três gols.
Synonyms
primary objectivemain goalprincipal aimchief target
Antonyms
secondary targetminor objective

Regional Variations

General Brazilian
alvo principal
Most common usage across Brazil
São Paulo
alvo principal
Standard business and formal usage
Portugal
alvo principal
Standard usage, sometimes 'objectivo principal' in formal contexts

Related Idioms & Phrases

hit the target
on target
moving the target
miss the target
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