aimed segment
[/eɪmd ˈsɛɡmənt/]
nounpl: aimed segments
segmento alvo
1. A specific portion of a market, audience, or population deliberately targeted for a particular purpose, such as marketing, advertising, or service delivery
The company's aimed segment for this product is young professionals aged 25-35.
O segmento alvo da empresa para este produto são profissionais jovens com idade entre 25 e 35 anos.
2. A deliberately selected subset of consumers or viewers with specific characteristics, needs, or interests
Social media advertising helps businesses reach their aimed segment more efficiently.
A publicidade nas redes sociais ajuda as empresas a atingir seu segmento alvo de forma mais eficiente.
This business and marketing terminology is widely used in Brazilian corporate environments, particularly in São Paulo's financial district and advertising agencies. The term reflects modern consumer-focused business practices common in both Brazilian and North American markets, emphasizing the importance of precise market targeting in competitive economies.
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