user-generated content
[ˈjuːzər ˈdʒɛnəreɪtɪd ˈkɒntɛnt]
noun
conteúdo gerado pelo usuário
1. Any form of content such as images, videos, text, or audio created and published by end-users on digital platforms rather than by professional creators or organizations
Social media platforms rely heavily on user-generated content to keep their feeds active and engaging.
As plataformas de mídia social dependem muito do conteúdo gerado pelo usuário para manter seus feeds ativos e envolventes.
2. Content produced by consumers or amateur creators that is shared online, often on social networks, forums, or review sites
The tourism board encourages user-generated content by sharing customer photos with #VisitOurCity.
O conselho de turismo incentiva conteúdo gerado pelo usuário compartilhando fotos de clientes com #VisiteNossaCidade.
3. Digital material created by ordinary people that contributes to the overall content ecosystem of a website or platform
Wikipedia is one of the most successful examples of user-generated content on the internet.
Wikipedia é um dos exemplos mais bem-sucedidos de conteúdo gerado pelo usuário na internet.
User-generated content has become central to Brazilian social media culture, with platforms like Instagram and TikTok thriving on content from ordinary users. In Brazil, there's a strong culture of sharing personal moments and opinions online. The term has become mainstream in Brazilian tech discussions and marketing strategies, reflecting the importance of community participation in digital platforms. Companies increasingly leverage UGC in their marketing campaigns to build authenticity and trust with Brazilian consumers.
Related Idioms & Phrases
give voice to the people
democratize content creation
empower the creator economy
dar voz ao povo
democratizar a criação de conteúdo
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