1. A path, course, or way of travel that deviates from conventional, established, or standard routes
The delivery company decided to take a non-traditional route to avoid traffic congestion.
A empresa de entrega decidiu usar uma rota não tradicional para evitar congestionamento de trânsito.
2. In career or education context: an unconventional path or method that differs from the standard or expected progression
She chose a non-traditional route to become a professional by starting her own business instead of attending university.
Ela escolheu uma rota não tradicional para se tornar profissional, iniciando seu próprio negócio em vez de frequentar a universidade.