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primary strategy
[ˈpraɪ.mer.i ˈstræt.ə.dʒi]
noun
pl: primary strategies
estratégia primária
1.
The main or principal plan of action designed to achieve a specific goal or objective
The company's primary strategy is to expand into emerging markets.
A estratégia primária da empresa é expandir para mercados emergentes.
2.
The fundamental approach or method chosen as the first course of action in a situation
Our primary strategy in negotiations is to listen first and then respond.
Nossa estratégia primária nas negociações é ouvir primeiro e depois responder.
Synonyms
main strategy
core strategy
principal strategy
key strategy
primary approach
Antonyms
secondary strategy
backup strategy
alternative strategy
contingency plan
Regional Variations
General Brazilian
estratégia primária
Standard usage in business and planning contexts
São Paulo
estratégia principal
Commonly used in corporate environment
Portugal
estratégia primordial
Alternative term emphasizing fundamental importance
Related Idioms & Phrases
game plan
master plan
winning strategy
core competency
strategic direction
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