outflanking
[/aʊtˈflæŋkɪŋ/]
verb (gerund/present participle)
flanqueamento; contorno; ultrapassagem pela flanca
1. Moving around the side or rear of an enemy position to attack or gain a strategic advantage in military operations
The general's strategy involved outflanking the enemy forces by sending troops through the mountain pass.
A estratégia do general envolvia flanquear as forças inimigas enviando tropas através do desfiladeiro.
2. In business or politics, gaining advantage over a competitor or opponent by using an unexpected approach or circumventing their defenses
The startup was successful by outflanking larger competitors with innovative technology.
A startup teve sucesso ao contornar competidores maiores com tecnologia inovadora.
3. Maneuvering around someone or something to achieve a goal despite opposition or obstacles
She managed to outflank her rival's arguments with a clever counterpoint.
Ela conseguiu contornar os argumentos de sua rival com uma contra-argumentação inteligente.
The term 'outflanking' is primarily used in military strategy discussions in both American and Brazilian contexts, but has gained popularity in business literature and political discourse to describe competitive strategies that avoid direct confrontation. In Portuguese-speaking countries, it maintains its military roots while being increasingly adopted in corporate and political messaging.
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