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new ground

[/njuː ɡraʊnd/]
noun phrase
terreno novo; território inexplorado
1. An area or field of activity that has not been explored or developed before; something innovative or unprecedented
The company is breaking new ground in renewable energy technology.
A empresa está abrindo novos caminhos na tecnologia de energia renovável.
2. Literal: land that has not been cultivated or used before
They cleared new ground for the agricultural expansion.
Eles limparam terreno novo para a expansão agrícola.
NYC Slang
new frontier; uncharted territory
Synonyms
uncharted territoryvirgin territoryfrontierunexplored areainnovation
Antonyms
familiar groundwell-trodden pathestablished territory

Regional Variations

General Brazilian
terreno novo; campo novo
Most common usage in Brazilian Portuguese
São Paulo
solo inexplorado; nova frente
Business/corporate contexts
Portugal
terreno fértil; área inexplorada
Both literal and figurative usage

Related Idioms & Phrases

break new ground
cover new ground
on solid ground
stand one's ground
shift ground
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