discontinue availability
[/ˌdɪs.kənˈtɪn.ju əˌveɪ.ləˈbɪl.ə.ti/]
verb phrase / noun phrase
descontinuar a disponibilidade / interromper a disponibilidade
1. To stop making a product, service, or item available for purchase or use; to cease offering something that was previously offered
The company decided to discontinue availability of the product due to low sales.
A empresa decidiu descontinuar a disponibilidade do produto devido às baixas vendas.
2. To remove access to a service or feature that customers or users previously had access to
Netflix will discontinue availability of the streaming feature in that region.
A Netflix vai interromper a disponibilidade do serviço de streaming naquela região.
This is a common business and commercial term used in both American and Brazilian contexts. In Brazil, companies typically announce 'descontinuação' through official statements. In the USA, similar announcements are often made through press releases or product notifications. The phrase is particularly relevant in tech and e-commerce industries where product lifecycle management is crucial.
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