data-driven approach

[/ˈdeɪtə ˈdrɪvən əˈproʊtʃ/]
noun phrasepl: data-driven approaches
abordagem orientada por dados
1. A methodology or strategy that relies on the analysis and interpretation of data to make decisions, guide actions, or develop solutions rather than relying on intuition, tradition, or subjective judgment
The company adopted a data-driven approach to improve customer retention by analyzing purchase patterns and behavior metrics.
A empresa adotou uma abordagem orientada por dados para melhorar a retenção de clientes analisando padrões de compra e métricas de comportamento.
2. A systematic method that uses quantitative and qualitative data collection, analysis, and evidence to inform strategic planning and policy implementation
Healthcare institutions are moving toward a data-driven approach to optimize treatment protocols and patient outcomes.
As instituições de saúde estão migrando para uma abordagem orientada por dados para otimizar protocolos de tratamento e resultados dos pacientes.
The term 'data-driven approach' has become increasingly prevalent in both American and Brazilian corporate cultures since the 2010s, reflecting the digital transformation and emphasis on business intelligence. In Brazil, it is particularly valued in the tech sector (especially in São Paulo) and increasingly in government policy-making. In the USA, it represents a shift away from traditional hierarchical decision-making toward more democratic, metric-based methodologies, particularly in Silicon Valley and modern management practices.
NYC Slang
data-heavy strategy / numbers game
Synonyms / Sinônimos
evidence-based approachanalytical approachmetrics-based strategyquantitative methodologyinformation-driven strategy
Antonyms / Antônimos
intuition-based approachtradition-based approachgut-feeling strategyopinion-driven methodologysubjective approach

Regional Variations

General Brazilian Portuguese
abordagem orientada por dados
Standard term used in business, technology, and academic contexts across Brazil
São Paulo
abordagem baseada em dados
Alternative phrasing commonly used in the business and tech hub; slightly more colloquial
Rio de Janeiro
estratégia orientada por dados
Often used interchangeably; emphasizes the strategic planning aspect
Portugal
abordagem orientada por dados
Same as Brazilian Portuguese; widely adopted in European business contexts

Related Words

big dataanalyticsbusiness intelligencemetricsperformance indicatorsstatistical analysisdecision makingempirical evidence

Related Idioms & Phrases

follow the numbers
let the data speak for itself
go by the facts
evidence-based decision making
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