data-driven
[/ˈdeɪtə ˈdrɪvən/]
adjective
orientado por dados
1. Based on or guided by analysis and interpretation of data rather than intuition, opinion, or tradition
The company uses a data-driven approach to make business decisions.
A empresa usa uma abordagem orientada por dados para tomar decisões comerciais.
2. Relying on factual information and statistical evidence to inform strategies and actions
Our marketing strategy is data-driven, using analytics to understand customer behavior.
Nossa estratégia de marketing é orientada por dados, usando análises para entender o comportamento do cliente.
3. In technology, systems or applications designed to process and leverage data for functionality and decision-making
A data-driven model helps predict customer churn more accurately.
Um modelo orientado por dados ajuda a prever o abandono de clientes com mais precisão.
This term has become increasingly prevalent in Brazilian and Portuguese business culture since the 2010s with the rise of startups and digital transformation. It reflects a global shift toward evidence-based decision-making and is particularly valued in tech companies, marketing departments, and management consulting. In both Brazilian and Portuguese contexts, using 'data-driven' demonstrates alignment with modern, scientific business practices and technological sophistication.
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →