commercialization
[/kəˌmɜːrʃəlaɪˈzeɪʃən/]
nounfemininepl: commercializations / comercializações
comercialização
1. The process of making something available for purchase on the market or applying commercial principles to something previously non-commercial
The commercialization of renewable energy has made solar panels more affordable.
A comercialização de energia renovável tornou os painéis solares mais acessíveis.
2. The adaptation of a product, service, or idea for sale to the general public
The commercialization of the new smartphone took six months from prototype to store shelves.
A comercialização do novo smartphone levou seis meses do protótipo até as prateleiras das lojas.
3. The practice of applying marketing and profit-driven strategies to something previously not profit-oriented
Some critics worry about the commercialization of education through online platforms.
Alguns críticos temem a comercialização da educação através de plataformas online.
In Brazil, 'comercialização' is widely used in business, technology, and policy discussions, particularly regarding startups and innovation. In the USA, the concept of commercialization is central to entrepreneurial culture and innovation policy. The term reflects different attitudes: while celebrated in American entrepreneurial contexts, it is sometimes viewed with skepticism in Brazilian discussions about education, healthcare, and cultural heritage.
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