unveiling event
[ən-ˈvā-liŋ i-ˈvent]
nounpl: unveiling events
evento de inauguração
1. a formal ceremony or public gathering where something previously hidden or unknown is revealed for the first time
The unveiling event of the new smartphone attracted thousands of tech enthusiasts.
O evento de inauguração do novo smartphone atraiu milhares de entusiastas de tecnologia.
2. a special occasion where a monument, statue, product, or project is publicly presented or disclosed
The museum held an unveiling event to introduce the newly restored painting.
O museu realizou um evento de inauguração para apresentar a pintura recém-restaurada.
In Brazil, unveiling events are popular for product launches and cultural presentations, often combining formal ceremonies with social media buzz. In the United States, particularly in corporate contexts, unveiling events are highly anticipated media spectacles, especially in the tech industry. The term carries connotations of excitement and exclusivity, particularly when restricted to invitation-only audiences.
NYC Slang
the big reveal; the drop
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