unaligned objectives
[ˌʌnəˈlaɪnd əbˈdʒɛktɪvz]
noun phrase
objetivos desalinhados
1. Goals or targets of different parties, organizations, or team members that do not match or work toward the same purpose; conflicting or divergent aims
The project failed because the marketing and engineering teams had unaligned objectives.
O projeto falhou porque os objetivos desalinhados dos times de marketing e engenharia não convergiam.
2. In business or project management, situations where stakeholders pursue different priorities without coordination
Unaligned objectives between management and employees can lead to decreased productivity.
Objetivos desalinhados entre gerência e funcionários podem levar a uma diminuição da produtividade.
3. In international relations or diplomacy, when countries or entities pursue conflicting interests
The trade negotiations stalled due to unaligned objectives between the two nations.
As negociações comerciais paralisaram devido aos objetivos desalinhados entre as duas nações.
This term is widely used in Brazilian corporate environments and multinational companies operating in Brazil. In the USA, it's common in management consulting, tech startups, and organizational development discussions. The concept reflects modern concerns about workplace collaboration and strategic alignment in both cultures.
NYC Slang
when teams aren't on the same page / when goals don't jibe
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