taste testing

[/teɪst ˈtɛstɪŋ/]
nounpl: taste testings
degustação
1. The act of sampling and evaluating the flavor, quality, or characteristics of food or beverages
The wine taste testing event will be held next Friday evening.
O evento de degustação de vinho será realizado na próxima sexta à noite.
2. A structured evaluation process where multiple people sample products to provide feedback
We conducted a taste testing with consumers to determine which recipe was preferred.
Realizamos uma degustação com consumidores para determinar qual receita era preferida.
3. A public or private event where samples of food or drink are offered for people to try
The brewery organized a taste testing to introduce their new craft beers.
A cervejaria organizou uma degustação para apresentar suas novas cervejas artesanais.
Taste testing is popular in both Brazilian and American food cultures. In Brazil, 'degustação' is commonly associated with wine tastings (particularly in the growing wine regions) and craft beverages. In the USA, taste testing is prevalent in product development, marketing research, and consumer events. The practice reflects the growing interest in food quality and artisanal products in both countries.
Synonyms / Sinônimos
tastingsamplingflavor evaluationsensory evaluation

Regional Variations

General Brazilian
degustação
Most common term used in Brazil for both formal and casual tasting events
São Paulo
prova de sabor
Alternative used in commercial and culinary contexts
Rio de Janeiro
degustação
Preferred term, especially in food and wine industries
Portugal
prova de sabores
European Portuguese variant, more formal usage

Related Words

palateflavoraromasamplecritiquesensory analysisfood evaluation

Related Idioms & Phrases

blind taste test
put something to the taste test
a matter of taste
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