selling process

[ˈsɛlɪŋ ˈprɑːsɛs]
nounpl: selling processes
processo de venda
1. The series of steps and activities involved in selling a product or service, from initial contact with a prospect to closing the sale
The selling process typically involves prospecting, qualifying leads, presenting solutions, and closing deals.
O processo de venda geralmente envolve prospecção, qualificação de leads, apresentação de soluções e fechamento de negócios.
2. A systematic approach or methodology used by salespeople to identify customer needs and convert prospects into customers
Our company has streamlined its selling process to improve conversion rates.
Nossa empresa simplificou seu processo de venda para melhorar as taxas de conversão.
3. The journey a potential buyer goes through from awareness of a product to making a purchase decision
Understanding the customer's selling process is key to effective sales management.
Compreender o processo de venda do cliente é essencial para uma gestão de vendas eficaz.
In both Brazil and the United States, the selling process is a fundamental concept in business culture. In American corporate environments, the term is ubiquitous and often discussed as a data-driven, metrics-focused methodology. In Brazil, while the concept is equally important, there's often more emphasis on relationship-building ('jogo de cintura') as part of the process. Portuguese companies tend to align more with European business practices but have increasingly adopted Anglo-American sales methodologies, especially in multinational corporations.
NYC Slang
the grind / the hustle / the pitch / closing game
Synonyms / Sinônimos
sales processsales cycleselling cyclesales methodologysales funnelconversion process
Antonyms / Antônimos
buying processcustomer acquisition (as opposing phase)

Regional Variations

General Brazilian
processo de venda
Most common and standard term used in business environments across Brazil
São Paulo
processo de venda / ciclo de vendas
Both terms are widely used in the business-heavy state; more likely to hear English terms in corporate settings
Rio de Janeiro
processo de venda
Standard usage; may hear anglicized 'selling process' in multinational companies
Portugal
processo de venda
Same as Brazilian Portuguese; European Portuguese uses identical terminology in business contexts

Related Words

prospectinglead generationsales pitchclosingcustomer relationship managementconversion ratesales pipelinenegotiation

Related Idioms & Phrases

close the deal
seal the deal
move down the sales pipeline
qualify a lead
pipeline management
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →