returns management
[rɪˈtɜːrnz ˈmænɪdʒmənt]
noun
gestão de devoluções
1. The process of handling, processing, and managing returned products from customers back to a business, including inspection, restocking, refunds, and disposal
Effective returns management helps reduce costs and improve customer satisfaction.
A gestão eficaz de devoluções ajuda a reduzir custos e melhorar a satisfação do cliente.
2. A system or department within a company responsible for receiving, evaluating, and processing product returns from consumers
The returns management department processes thousands of items monthly.
O departamento de gestão de devoluções processa milhares de itens mensalmente.
3. A strategy used by retailers and e-commerce businesses to handle reverse logistics and maintain profitability despite product returns
Amazon's returns management system is one of the most advanced in the industry.
O sistema de gestão de devoluções da Amazon é um dos mais avançados da indústria.
Returns management has become increasingly important in Brazilian and American e-commerce due to high return rates from online shopping. In Brazil, companies like B2Brazil and logistics providers specializing in reverse logistics have emerged to handle this growing need. The practice reflects modern consumer expectations for hassle-free returns and is a key differentiator for e-commerce success in both markets.
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