1. A strategic plan or program designed to revive, restore, or bring back to prominence something that has declined, failed, or become dormant
The company launched a resurgence plan to regain market share after years of declining sales.
A empresa lançou um plano de ressurgimento para recuperar sua participação no mercado após anos de vendas em declínio.
2. An initiative or action plan aimed at restoring vitality, strength, or importance to an entity, region, or movement
The city government approved a resurgence plan to revitalize the downtown area.
O governo municipal aprovou um plano de ressurgimento para revitalizar a área do centro da cidade.