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promote superiority

[prə-ˈmōt sü-ˈpir-ē-ə-tē]
verb phrase
promover superioridade
1. to actively encourage, advance, or advocate the belief or practice that one group, individual, or thing is superior to others
The company's marketing campaign was criticized for promoting superiority of wealthy consumers over others.
A campanha de marketing da empresa foi criticada por promover a superioridade dos consumidores ricos em relação aos outros.
2. to support or foster attitudes, ideologies, or systems that emphasize dominance or supremacy
The regime worked to promote superiority through propaganda and education systems.
O regime trabalhou para promover a superioridade através da propaganda e dos sistemas educacionais.
Synonyms
advocate superiorityfoster supremacyencourage dominanceadvance elitismpropagate superiority
Antonyms
promote equalityfoster inclusivityencourage egalitarianismadvance democratization

Regional Variations

General Brazilian
promover superioridade
standard usage throughout Brazil
Portugal
promover superioridade
standard usage, may also use 'fomentar supremacia'
São Paulo
promover superioridade
common in academic and corporate contexts

Related Idioms & Phrases

promote one's own superiority
promote racial/ethnic superiority
promote male/female superiority
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