promote integrity

[prə-ˈmōt ˈin-ˈte-grə-tē]
verb phrase
promover integridade
1. to advance, encourage, or actively support the practice of honesty, moral principles, and ethical behavior
The company's new policies promote integrity in all business transactions.
As novas políticas da empresa promovem integridade em todas as transações comerciais.
2. to establish or strengthen an environment where truthfulness and ethical conduct are valued and rewarded
Educational institutions must promote integrity among their students and staff.
As instituições educacionais devem promover integridade entre seus alunos e funcionários.
In Brazilian corporate culture, 'promover integridade' has become increasingly important following anti-corruption initiatives and compliance regulations (Lei da Empresa Limpa). In the USA, promoting integrity is a cornerstone of corporate governance and is often mandated by compliance programs and board-level policies.
NYC Slang
keep it real
Synonyms / Sinônimos
foster honestyencourage ethical behaviorsupport moral principlesadvance transparencycultivate trustworthiness
Antonyms / Antônimos
encourage corruptionpromote dishonestyundermine ethicsfacilitate fraud

Regional Variations

General Brazilian Portuguese
promover integridade
Standard usage across Brazil
Rio de Janeiro
promover integridade
Common in corporate and governmental contexts
São Paulo
promover integridade
Widely used in business and institutional settings
Portugal
promover integridade
Identical usage; formal and institutional contexts

Related Words

integrityhonestyethicstransparencyaccountabilitymoral principlestrustworthinessethical conduct

Related Idioms & Phrases

maintain high standards
walk the walk and talk the talk
set an example
hold oneself to a high standard
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