encourage ethical behavior
[ɪnˈkɜːrɪdʒ ˈɛθɪkəl bɪˈheɪvjər]
verb phrase
incentivar comportamento ético
1. to promote, support, or inspire someone to act in a morally correct and principled manner
The company's leadership works to encourage ethical behavior among all employees through training programs.
A liderança da empresa trabalha para incentivar comportamento ético entre todos os funcionários através de programas de treinamento.
2. to create conditions or provide incentives that make virtuous conduct more likely
Schools encourage ethical behavior by rewarding honesty and integrity.
As escolas incentivam comportamento ético recompensando honestidade e integridade.
This phrase is particularly important in Brazilian business culture, where corporate governance and compliance programs increasingly emphasize 'ética empresarial' (business ethics). In the USA, encouraging ethical behavior is central to corporate compliance, legal risk management, and social responsibility initiatives. Both cultures view this as essential for organizational trust and reputation.
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