outbound calling

[ˈaʊtbaʊnd ˈkɔːlɪŋ]
noun
chamadas de saída
1. The practice of making telephone calls to customers or prospects initiated by a company, rather than receiving incoming calls
Our outbound calling campaign resulted in a 15% increase in sales leads.
Nossa campanha de chamadas de saída resultou em um aumento de 15% nos leads de vendas.
2. Telephone contact made by a business to reach clients for purposes such as sales, customer service, surveys, or debt collection
The outbound calling team works during business hours to contact potential customers.
O time de chamadas de saída trabalha durante o horário comercial para contatar clientes potenciais.
Outbound calling is a significant business practice in both the USA and Brazil, though Brazil has been increasingly regulating telemarketing through agencies like ANATEL. In the USA, the Do Not Call Registry limits outbound calling practices. In Brazil, the term is widely recognized in corporate and business contexts, particularly in sales and customer service industries.
Synonyms / Sinônimos
telemarketingcold callingoutbound telemarketingoutreach calling
Antonyms / Antônimos
inbound callingincoming callsinbound customer service

Regional Variations

General Brazilian
chamadas de saída
Most common term used in business and call center contexts
São Paulo
chamadas ativas
Alternative term commonly used in corporate environments
Rio de Janeiro
telemarketing ativo
Often used interchangeably with outbound calling
Portugal
chamadas de saída
Same terminology as Brazil, though less commonly discussed due to stricter telemarketing regulations

Related Words

call centertelemarketingcold callcustomer acquisitionsales prospecting

Related Idioms & Phrases

make the rounds
pick up the phone and dial
reach out to customers
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