non-stop display
[nɑn-stɑp dɪˈspleɪ]
nounpl: non-stop displays
exibição contínua
1. a continuous presentation or exhibition that runs without interruption or breaks
The museum featured a non-stop display of contemporary art throughout the day.
O museu apresentava uma exibição contínua de arte contemporânea durante todo o dia.
2. an uninterrupted visual presentation, performance, or demonstration
The store had a non-stop display of holiday decorations in the window.
A loja tinha uma exibição contínua de decorações de férias na vitrine.
3. continuous operation of a screen, monitor, or visual medium without pauses
The airport had a non-stop display of flight information on multiple screens.
O aeroporto tinha uma exibição contínua de informações de voos em várias telas.
This term is commonly used in retail, museums, airports, and public spaces in both Brazil and the USA to describe marketing strategies, exhibitions, or information systems that operate continuously. In Brazil, it reflects the growing trend of constant digital advertising in urban centers, while in the USA, it is particularly prevalent in airports, train stations, and shopping districts.
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