narrow circulation
[/ˈnæroʊ ˈsɜrkjəleɪʃən/]
nounpl: narrow circulations
circulação restrita
1. Limited distribution or spread of information, publications, or materials to a small or specific audience
The academic journal has a narrow circulation, reaching only university libraries and specialized researchers.
A revista acadêmica tem uma circulação restrita, alcançando apenas bibliotecas universitárias e pesquisadores especializados.
2. A small readership or audience base for a publication or media outlet
Despite its quality content, the independent newspaper suffered from narrow circulation in the rural areas.
Apesar do seu conteúdo de qualidade, o jornal independente sofria com uma circulação restrita nas áreas rurais.
3. Limited distribution channels or reach for products, ideas, or content
The self-published book had narrow circulation due to lack of marketing resources.
O livro autopublicado tinha circulação restrita devido à falta de recursos de marketing.
This term is commonly used in academic, publishing, and media industries in both Brazil and the USA to describe publications with limited readership, such as scholarly journals, niche magazines, or independent publications. In Brazil, it's often used to explain why certain intellectual or specialized content doesn't reach mainstream audiences.
Related Idioms & Phrases
preaching to the choir (when narrow circulation means message reaches only like-minded people)
preach to the converted (similar concept in distribution)
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