multi-channel
[ˈmʌl.ti ˈtʃæn.əl]
adjective
multicanal
1. involving or using multiple channels of communication, distribution, or transmission simultaneously
The company adopted a multi-channel marketing strategy to reach customers across different platforms.
A empresa adotou uma estratégia de marketing multicanal para alcançar clientes em diferentes plataformas.
2. relating to systems or devices capable of handling several independent signals or pathways at the same time
The new multi-channel audio system provides immersive sound quality.
O novo sistema de áudio multicanal oferece qualidade de som envolvente.
3. in retail and commerce, integrating online and offline sales channels
A multi-channel retail approach allows customers to shop online, pick up in-store, or browse in person.
Uma abordagem varejista multicanal permite que os clientes comprem online, retirem na loja ou naveguem pessoalmente.
This term is widely used in Brazilian business and technology sectors, reflecting the growth of digital commerce and integrated marketing strategies. In the USA, it's particularly prevalent in retail and e-commerce discussions as companies seek to provide seamless customer experiences across online and offline touchpoints.
Related Idioms & Phrases
multi-channel marketing
multi-channel distribution
multi-channel communication strategy
multi-channel customer experience
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →