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market launch
[/ˈmɑːrkɪt lɔːntʃ/]
noun
pl: market launches
lançamento no mercado
1.
The introduction of a new product or service to the market for the first time
The market launch of the new smartphone was highly anticipated by tech enthusiasts.
O lançamento no mercado do novo smartphone foi muito aguardado pelos entusiastas de tecnologia.
2.
The official release and promotion of a product to make it available to consumers
The company scheduled the market launch for the third quarter.
A empresa agendou o lançamento no mercado para o terceiro trimestre.
Synonyms
product launch
market release
commercial launch
debut
introduction
Antonyms
withdrawal
discontinuation
recall
Regional Variations
General Brazilian
lançamento no mercado
Most common usage in Brazil
São Paulo
lançamento de produto
Commonly used in business contexts in São Paulo
Portugal
lançamento no mercado
Standard usage in Portugal
Related Idioms & Phrases
make a splash in the market
hit the market
go to market
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