main contact

[meɪn ˈkɒntækt]
nounpl: main contacts
contato principal
1. The primary person responsible for communication or coordination in a business, organization, or project
She is the main contact for all customer inquiries regarding this account.
Ela é o contato principal para todas as consultas de clientes sobre esta conta.
2. The most important or direct connection between two parties in a professional or personal relationship
Please direct all technical issues to our main contact at the IT department.
Por favor, dirija todos os problemas técnicos ao nosso contato principal no departamento de TI.
3. The primary electrical connection point in a device or system
The main contact on the circuit breaker must be properly grounded.
O contato principal do disjuntor deve ser adequadamente aterrado.
In Brazilian business culture, having a designated 'contato principal' is crucial for establishing trust and maintaining professional relationships. This person often serves as a representative and gatekeeper for their organization. In corporate settings, business cards typically highlight the main contact role, and direct communication with this person is considered a sign of respect and relationship priority.
Synonyms / Sinônimos
primary contactprincipal contactkey contactlead contactfirst point of contact
Antonyms / Antônimos
secondary contactbackup contactalternate contact

Regional Variations

General Brazilian Portuguese
contato principal
Most common and formal term used in business contexts
Rio de Janeiro
contato principal / pessoa de contato
Interchangeable usage in commercial settings
São Paulo
contato principal / responsável pelo contato
Often used with additional specification of responsibility
Portugal
contacto principal
Uses 'contacto' spelling; otherwise identical usage to Brazilian Portuguese

Related Words

contact informationcontact personpoint of contactliaisoncoordinatorrepresentative

Related Idioms & Phrases

go through the main contact
establish a main contact
serve as the main contact
the main contact for (something)
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