nounmasculinepl: logotypes
logotipo
1. a graphic mark, emblem, or symbol used by companies, organizations, or brands to aid and promote instant public recognition
The Apple logotype is one of the most recognizable symbols in the world.
O logotipo da Apple é um dos símbolos mais reconhecíveis do mundo.
2. in typography, a single type or block containing two or more letters or a word cast as a unit
The printer used a logotype for the common letter combination 'fi'.
O tipógrafo usou um logotipo para a combinação comum de letras 'fi'.
3. a distinctive graphic design or symbol that represents a company's identity and branding
The company redesigned their logotype to appeal to younger audiences.
A empresa redesenhou seu logotipo para atrair públicos mais jovens.
In both Brazil and the USA, logotypes are central to brand identity and corporate culture. Brazilian companies often invest heavily in logotype redesigns during market expansion, while the term 'logo' is more casually used in everyday conversation in both countries. The logotype serves as a visual anchor for brand loyalty and consumer recognition.
NYC Slang
logo (informal shortened version widely used in NYC design and marketing circles)
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