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limited rollout

[ˈlɪmɪtɪd ˈroʊlaʊt]
nounpl: limited rollouts
lançamento limitado
1. A phased release or deployment of a product, service, or feature to a restricted audience or geographic area before a full-scale launch
The tech company announced a limited rollout of the new software to select markets in North America.
A empresa de tecnologia anunciou um lançamento limitado do novo software para mercados selecionados na América do Norte.
2. A controlled introduction of something new to test its viability and gather feedback before wider distribution
They conducted a limited rollout to 10,000 users to identify bugs before the official release.
Eles realizaram um lançamento limitado para 10.000 usuários para identificar erros antes do lançamento oficial.
Synonyms
phased rolloutsoft launchpilot releasecontrolled releasestaged deployment
Antonyms
full rolloutglobal launchwidespread releasemass deployment

Regional Variations

General Brazilian
lançamento limitado
Most common translation used in Brazilian tech industry
Brazil Tech Industry
implantação gradual
Alternative used when emphasizing gradual implementation
Portugal
disponibilização limitada
Preferred in European Portuguese business context
General
lançamento em fases
Alternative emphasizing the phased nature

Related Idioms & Phrases

soft launch
test the waters
dip your toe in
beta test
gradual rollout
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