key performance indicator
[kiː pərˈfɔːrməns ˈɪndɪkeɪtər]
nounpl: key performance indicators
indicador-chave de desempenho
1. A measurable value that shows how effectively something is achieving business objectives; a metric used to evaluate success in reaching performance targets
Customer satisfaction is a key performance indicator for our retail business.
A satisfação do cliente é um indicador-chave de desempenho para nosso negócio de varejo.
2. A quantifiable measure used to track progress toward specific goals in business, marketing, or organizational performance
The sales team monitors conversion rate as a key performance indicator.
O time de vendas monitora a taxa de conversão como um indicador-chave de desempenho.
KPIs are fundamental to business culture in both Brazil and the USA. In Brazilian corporate environments, the English acronym 'KPI' is extremely common even in Portuguese-language discussions, reflecting the influence of international business practices. American companies typically use this term extensively in performance reviews and strategic planning. The concept has become standard terminology in multinational corporations operating in both countries.
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →