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increase anticipation

[ɪnˈkrɪs ænˌtɪsəˈpeɪʃən]
verb phrase
aumentar a antecipação
1. to make someone feel greater expectation or eagerness about something that will happen
The teaser campaign was designed to increase anticipation for the new product launch.
A campanha de teaser foi projetada para aumentar a antecipação do lançamento do novo produto.
2. to build up excitement or suspense leading to a future event
Social media posts help increase anticipation among fans before the concert.
As postagens nas redes sociais ajudam a aumentar a antecipação entre os fãs antes do show.
NYC Slang
hype it up
Synonyms
build excitementheighten expectationgenerate buzzbuild suspense
Antonyms
diminish anticipationreduce expectationsdampen enthusiasm

Regional Variations

General Brazilian
aumentar a antecipação
most common usage
São Paulo
criar expectativa
alternative phrasing
Portugal
intensificar a antecipação
more formal variant

Related Idioms & Phrases

build the hype
build suspense
whet someone's appetite
keep someone on the edge of their seat
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