honest design
[ˈɑnɪst dɪˈzaɪn]
noun phrasepl: honest designs
design honesto
1. A design philosophy that emphasizes transparency, authenticity, and truthfulness in visual communication, where form follows function and materials are presented as they truly are without deceptive embellishment
The architect embraced honest design by exposing the building's structural elements rather than hiding them behind decorative facades.
O arquiteto abraçou o design honesto ao expor os elementos estruturais do edifício em vez de ocultá-los atrás de fachadas decorativas.
2. A design approach that communicates genuine value and purpose to users, avoiding misleading aesthetics or false advertising in product design and branding
The company's honest design strategy eliminated unnecessary features and focused on what customers actually needed.
A estratégia de design honesto da empresa eliminou recursos desnecessários e focou no que os clientes realmente precisavam.
Honest design emerged as a philosophical movement in mid-20th century modernism, particularly influenced by Bauhaus principles and Scandinavian design traditions. In Brazil and Portugal, this concept gained prominence through minimalist and sustainable design movements. It reflects contemporary values of transparency and authenticity in both North American and European markets, where consumers increasingly reject greenwashing and deceptive marketing practices.
NYC Slang
keeping it real in design / straight-up design
Look up more words on Fala2Me
The free English-Portuguese dictionary with real Brazilian accents, NYC slang, conjugator and more
Open Fala2Me →