gradually phase out
[ˈɡrædʒuəli feɪz aʊt]
verb phrase
eliminar gradualmente; descontinuar progressivamente
1. to slowly and progressively remove, discontinue, or eliminate something over a period of time rather than abruptly
The company decided to gradually phase out its old product line to make room for new innovations.
A empresa decidiu eliminar gradualmente sua linha de produtos antigos para abrir espaço para novas inovações.
2. to reduce the use or availability of something in stages until it is completely gone
Many countries are gradually phasing out single-use plastics.
Muitos países estão descontinuando progressivamente os plásticos de uso único.
This phrase is commonly used in corporate, governmental, and environmental contexts in both the USA and Brazil. In Brazil, it reflects government policies on industrial modernization and environmental protection. In the USA, it's frequently used in discussions about retiring outdated technology and phasing out harmful practices. The concept emphasizes a measured, strategic approach rather than abrupt change.
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