generic design
[dʒəˈnɛrɪk dɪˈzaɪn]
nounpl: generic designs
design genérico
1. A design approach that creates a product or solution with broad applicability, lacking distinctive or brand-specific features, suitable for multiple uses or markets without customization
The company adopted a generic design for its packaging to reduce costs and appeal to a wider audience.
A empresa adotou um design genérico para sua embalagem para reduzir custos e atrair um público mais amplo.
2. In software and engineering, a design pattern or template that can be applied across various projects or domains without modification
The developer used a generic design pattern to create reusable components for multiple applications.
O desenvolvedor usou um padrão de design genérico para criar componentes reutilizáveis para múltiplas aplicações.
3. A standardized aesthetic or functional approach that lacks distinctive characteristics or originality
Critics argued that the building's generic design failed to reflect the local cultural identity.
Os críticos argumentaram que o design genérico do prédio não refletia a identidade cultural local.
In Brazil, 'design genérico' is commonly discussed in technology startups and creative industries, often with a slightly negative connotation implying lack of innovation. In the USA, the term is widely used in software engineering and product development contexts. The phrase reflects the tension between efficiency/cost-reduction and creativity/differentiation in modern design philosophy across both cultures.
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