false benchmarks
[/fɔːls ˈbɛntʃmɑːrks/]
nounpl: false benchmarks
parâmetros falsos
1. Inaccurate or misleading standards of measurement used as a reference point for comparison or evaluation
The company's financial projections were based on false benchmarks that didn't reflect market reality.
As projeções financeiras da empresa foram baseadas em parâmetros falsos que não refletiam a realidade do mercado.
2. Unreliable metrics or performance indicators used to assess progress or success
Using false benchmarks for employee evaluation can lead to poor hiring and retention decisions.
Usar parâmetros falsos para avaliar funcionários pode levar a decisões ruins de contratação e retenção.
3. Deceptive reference points that skew interpretation of data or performance
The report criticized the study for relying on false benchmarks to exaggerate the product's effectiveness.
O relatório criticou o estudo por usar parâmetros falsos para exagerar a eficácia do produto.
In Brazilian business culture, false benchmarks are often highlighted in audits and corporate governance discussions. The term is frequently used in financial reports and business analysis to criticize flawed decision-making. In American corporate contexts, identifying and correcting false benchmarks is considered essential for strategic planning and investor confidence.
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