enterprise initiative
[/ɛnˈtɜrpraɪz ɪˈnɪʃətɪv/]
noun phrasepl: enterprise initiatives
iniciativa empresarial
1. A strategic business project or program designed to improve operations, competitiveness, or organizational performance across an entire company or large segment thereof
The company launched a digital transformation enterprise initiative to modernize all departments.
A empresa lançou uma iniciativa empresarial de transformação digital para modernizar todos os departamentos.
2. A large-scale, company-wide effort to implement new processes, technologies, or business strategies
The enterprise initiative focused on reducing costs and improving customer satisfaction.
A iniciativa empresarial focou em reduzir custos e melhorar a satisfação do cliente.
3. An organizational undertaking that involves multiple departments and stakeholders working toward a common business objective
Our enterprise initiative to implement cloud-based systems required significant investment and training.
Nossa iniciativa empresarial para implementar sistemas baseados em nuvem exigiu investimento e treinamento significativos.
This term is prevalent in corporate environments in both the United States and Brazil. In Brazilian companies, especially multinational corporations and large enterprises, 'iniciativa empresarial' is commonly used in formal business meetings, strategic planning sessions, and company communications. It reflects the increasing emphasis on organizational-level strategic planning and digital transformation in contemporary business culture.
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