1. A market with little or no economic activity, trading volume, or consumer interest; a market in a state of inactivity or stagnation
The real estate market remained dormant for several years after the economic crisis.
O mercado imobiliário permaneceu dorminhoco por vários anos após a crise econômica.
2. A market segment that has potential but is currently underdeveloped or unexploited
The company identified a dormant market for eco-friendly products in rural areas.
A empresa identificou um mercado dorminhoco para produtos ecológicos em áreas rurais.