1. The act of introducing or releasing a product, service, or project that encounters significant obstacles, challenges, or problems
The company faced a difficult launch of their new software due to multiple bugs and compatibility issues.
A empresa enfrentou um lançamento difícil do seu novo software devido a múltiplos bugs e problemas de compatibilidade.
2. A challenging beginning or start of an endeavor with low initial success or acceptance
The startup had a difficult launch in the competitive market.
A startup teve um lançamento difícil no mercado competitivo.