1. A type of research or statistical method that describes, summarizes, and organizes data without making predictions or causal inferences
The descriptive analysis of the survey results showed that 65% of respondents preferred the new product design.
A análise descritiva dos resultados da pesquisa mostrou que 65% dos entrevistados preferiram o novo design do produto.
2. An examination that focuses on accurately depicting the characteristics, features, or properties of a subject or phenomenon
Through descriptive analysis, the team documented all observable patterns in customer behavior.
Por meio da análise descritiva, a equipe documentou todos os padrões observáveis no comportamento do cliente.