deceptive promise

[/dɪˈsɛptɪv ˈprɑːmɪs/]
nounpl: deceptive promises
promessa enganosa
1. a false or misleading assurance or commitment made with the intent to deceive
The company made deceptive promises about the product's effectiveness.
A empresa fez promessas enganosas sobre a eficácia do produto.
2. an assurance that appears genuine but is designed to mislead or fraud
He offered deceptive promises to win her trust before disappearing with her money.
Ele ofereceu promessas enganosas para ganhar sua confiança antes de desaparecer com seu dinheiro.
Deceptive promises are widely discussed in both Brazilian and American consumer protection discourse. In Brazil, 'promessas enganosas' are particularly relevant in advertising law (Código de Defesa do Consumidor). In the USA, such practices fall under FTC regulations. The term is commonly used in legal, commercial, and personal relationship contexts.
NYC Slang
bait and switch promise
Synonyms / Sinônimos
false promisemisleading assurancefraudulent commitmenthollow promiseempty promise
Antonyms / Antônimos
sincere promisegenuine commitmenthonest assurancetruthful pledge

Regional Variations

General Brazilian
promessa enganosa
standard usage throughout Brazil
Rio de Janeiro
promessa furada
colloquial variant meaning broken/false promise
São Paulo
promessa enganosa
formal and informal standard usage
Portugal
promessa enganadora
preferred term in European Portuguese

Related Words

deceptionfraudmisrepresentationfalse advertisingbetrayaltreachery

Related Idioms & Phrases

to break a promise
to make false promises
pie in the sky
hot air
to pull the wool over someone's eyes
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