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customer-first marketing

[/ˈkʌstəmər fɜːrst ˈmɑːrkɪtɪŋ/]
noun
marketing centrado no cliente
1. A business strategy that prioritizes customer needs, preferences, and satisfaction above all other considerations in marketing decisions and operations.
Our company adopted customer-first marketing to improve brand loyalty and retention rates.
Nossa empresa adotou o marketing centrado no cliente para melhorar a lealdade à marca e as taxas de retenção.
2. An approach to marketing that places the customer at the center of all strategic planning, product development, and communication efforts.
Customer-first marketing has become essential in today's competitive digital landscape.
O marketing centrado no cliente tornou-se essencial no cenário digital competitivo de hoje.
Synonyms
customer-centric marketingcustomer-focused marketingcustomer-oriented marketingconsumer-first approach
Antonyms
product-first marketingsales-driven marketingprofit-centered marketing

Regional Variations

General Brazilian
marketing centrado no cliente
Standard term used in Brazilian business contexts
São Paulo
marketing focado no cliente
Common alternative phrasing in São Paulo business environment
Portugal
marketing orientado para o cliente
Preferred phrasing in Portuguese business contexts

Related Idioms & Phrases

the customer is always right
put yourself in the customer's shoes
customer satisfaction is key
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