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confused messaging

[kənˈfjuːzd ˈmɛsɪdʒɪŋ]
noun
mensagens confusas
1. Communication that is unclear, contradictory, or ambiguous, making it difficult for the audience to understand the intended message or take appropriate action
The company's confused messaging about the product launch left customers uncertain about when it would be available.
As mensagens confusas da empresa sobre o lançamento do produto deixaram os clientes incertos sobre quando estaria disponível.
2. Mixed or inconsistent signals in marketing, advertising, or public communication that lack coherence or clarity
The political campaign suffered from confused messaging that alienated key voter groups.
A campanha política sofreu com mensagens confusas que alienaram grupos-chave de eleitores.
NYC Slang
mixed signals
Synonyms
unclear communicationmixed messagingcontradictory messagingmuddled communicationincoherent messaging
Antonyms
clear messagingconsistent messagingcoherent messagingtransparent communication

Regional Variations

General Brazilian
mensagens confusas
Standard usage across Brazil
São Paulo
comunicação confusa
Common business/marketing context
Rio de Janeiro
mensagens bagunçadas
More colloquial variant
Portugal
mensagens confusas
Standard European Portuguese usage

Related Idioms & Phrases

get your message straight
speaking with a forked tongue
on the same page
not reading from the same script
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