advertisement position

[/ˌædvərˈtaɪzmənt pəˈzɪʃən/]
nounpl: advertisement positions
posição de anúncio
1. The specific location or placement of an advertisement on a webpage, publication, or advertising medium
The advertisement position above the fold generates more clicks than lower placements.
A posição de anúncio acima da dobra gera mais cliques do que as posições mais baixas.
2. A job opening or employment position in the advertising industry
She applied for an advertisement position at the marketing agency.
Ela se candidatou para uma posição de anúncio na agência de marketing.
3. The strategic placement of advertising materials in media planning
Premium advertisement positions on the homepage cost significantly more.
As posições de anúncio premium na página inicial custam significativamente mais.
In Brazil's growing digital marketing sector, 'posição de anúncio' is a crucial business term. Understanding ad positioning strategy is essential in São Paulo's competitive advertising market. The term reflects the shift from traditional to digital media buying practices common throughout major Brazilian cities.
Synonyms / Sinônimos
ad placementadvertising placementad positionbanner positionplacement slot

Regional Variations

General Brazilian
posição de anúncio
Standard term used in digital marketing and advertising industry
São Paulo
posição de anúncio / posicionamento de anúncio
Both terms are commonly used in advertising agencies
Rio de Janeiro
posição de anúncio
Standard usage in media and marketing context
Portugal
posição do anúncio / localização de publicidade
Portuguese tends to use 'localização' (location) more frequently

Related Words

above the foldclick-through rateimpressionconversion ratemedia buying

Related Idioms & Phrases

above the fold position
premium advertisement position
prime advertising real estate
strategic ad placement
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