acquisition strategy
[/ˌækwɪˈzɪʃən ˈstrætədʒi/]
nounpl: acquisition strategies
estratégia de aquisição
1. A comprehensive plan or approach used by a company or organization to identify, evaluate, and purchase another company or its assets
The company developed an aggressive acquisition strategy to expand its market share in the technology sector.
A empresa desenvolveu uma estratégia de aquisição agressiva para expandir sua participação de mercado no setor de tecnologia.
2. A systematic method for acquiring resources, talent, customers, or market presence through targeted purchases or mergers
Their acquisition strategy focused on buying smaller startups with innovative technologies.
Sua estratégia de aquisição focou na compra de startups menores com tecnologias inovadoras.
3. In procurement and contracting, a planned approach to obtaining goods, services, or supplies from external vendors
The government's acquisition strategy emphasized competitive bidding and cost efficiency.
A estratégia de aquisição do governo enfatizou licitação competitiva e eficiência de custos.
In Brazil, acquisition strategy is a key component of corporate strategy discussions, particularly in São Paulo's financial district. U.S. companies often employ aggressive acquisition strategies as part of rapid expansion, while Brazilian companies traditionally favor organic growth but increasingly adopt M&A strategies. The term is used extensively in business schools, corporate boardrooms, and financial media in both countries.
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