SMART objective
[/smɑːrt əbˈdʒɛktɪv/]
nounpl: SMART objectives
objetivo SMART
1. A goal-setting framework where objectives are Specific, Measurable, Achievable, Relevant, and Time-bound, designed to create clear and attainable targets
Our team set SMART objectives for the quarterly project to ensure everyone understood the expected outcomes.
Nossa equipe estabeleceu objetivos SMART para o projeto trimestral para garantir que todos compreendessem os resultados esperados.
2. A structured approach to defining performance goals in business, education, and personal development
Using SMART objectives helped the company track progress more effectively.
Usar objetivos SMART ajudou a empresa a rastrear o progresso de forma mais eficaz.
SMART objectives originated in North American management practices in the 1980s and have become a global standard in business, education, and organizational development. In Brazil, the framework is widely adopted by multinational corporations, startups, and educational institutions, particularly in São Paulo's business hub. The acronym is typically kept in English even when speaking Portuguese, similar to other management methodologies (OKR, KPI). This reflects the influence of American management culture in global business practices.
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